What are "blocks" in Shopify Online Store 2.0 themes?

Blocks in Shopify Online Store 2.0 themes refer to individual content containers within sections. They are designed to provide greater flexibility and customization options for merchants when building and modifying their online stores. Each block can contain various types of content, such as images, text, buttons, or product information, allowing users to create a rich and dynamic layout without needing to write any code.

This modular approach enables merchants to rearrange, add, or remove blocks easily within a section, significantly enhancing the overall usability of theme customization. By using blocks, users can tailor their store's design to match their branding and functional needs, creating a unique shopping experience for their customers.

In contrast, the other options do not accurately reflect the purpose of blocks in the Shopify theme architecture. Reusable code snippets refer to components utilized for creating consistent functionality but do not represent the flexible, dynamic nature of blocks. Static items are contrary to what blocks represent, as blocks are meant to be highly customizable. Finally, tools for generating analytical data are unrelated to the structure and function of blocks within the theme framework.